DSEi (Defense Services and Equipment International)
13th -16th September 2005, Excel Centre, London
DSEi is one of the largest and fastest growing international defence exhibitions in the world, with almost 1,000 exhibitors and over 20,000 visitors. The event took place in London over four days and HESCO Bastion were keen to stage an exciting and dynamic exhibit in light of its growing reputation in the defence exhibition arena.
The popularity of ‘Jimi’s Bar’ (as the exhibit has become known), was enhanced with a massive backdrops featuring a military camp at sunset, a much larger floor space and more audio visual entertainment. Jimi’s Bar was mobbed from the beginning of the exhibition to the end, and an estimated 2,000 visitors watched movies showing Concertainer construction and use while drinking beer and eating peanuts!
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